Art direction and design for agency Lucky Generals - Holland & Barrett 'Back Your Body' OOH campaign.

We created a full typeface of body parts to let your body speak.

Full Team Credits 

Head of Design
Nathan Crawford

CD
Joe Stamp
Thomas Prendergast
Shelly Smoler

Design AD

Oscar Torrans

Paolo Ciccarelli

Creatives
Jesse Sharpe O'hare
Sam Beaumont